Wednesday 7 September 2016

GYMTECH


GYMTECH is a clothing label that caters for those who are looking for stylish, yet practical garments to train in. GYMTECH apparel are a win for the fact that they are diverse in that they can be worn in the gym, as well as casually, as they have that laid-back lifestyle look and feel about them.

This shoot took place in Ridgeside Office Park, Umhlanga Ridge on the 30 August 2016. 

On a technical front:
Most of these shots were lit solely by the sun, so I payed careful attention to light direction and the direction which shadows fell. We used a reflector board here and there, either to flag/block light, to reflect light to balance the image out, or to create a neutral white background for the clothing catalogue. We then added flash to the images shot on the grey backdrop just to give their guns that extra bit of pop.

If you require more information on the GYMTECH range, or even information on the models we worked with on the day, feel free to send me an inbox message on the UNPRECEDENTED PICTURES facebook page: www.facebook.com/unprecedentedpictures
If you want to get buff like these guys, hit the like button on the facebook page and watch your biceps grow...

Tuesday 6 September 2016

Crossfit Shumba


Crossfit Shumba is a crossfit box situated adjacent to Old Town Italy in Umhlanga (29, The Outlet Park, 59 Meridian Dr, Durban). The box is run by crossfit athletes Billy Pullen and Russel Swanepoel, who actually set classes and instruct during classes.

My approach to this shoot was to give an honest account of what a Shumba crossfit class might entail. I worked only with natural light, as there was fortunately enough to create a dramatic contrast between shadows and sunlight. There is not a single shot in this collection that was posed. I was purely documenting the athletes as they went all out in the class. 

If you have never visited the Shumba box, or if you've never taken part in a crossfit class, give Shumba a visit...you can walk/crawl across the way to Old Town Italy for a coffee and croissant when you're done. 

Check out their website: www.crossfitshumba.co.za
Like them on facebook: www.facebook.com/CrossfitShumba

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